#happybirthday @50cent May GOD BLESS YOU WITH Many more BELOVED! 😜 and I sent you a lifetime supply of the Superior ultra premium @CIROC @ciroc @Ciroc !!!!! Celebrate responsibly!!!! 😂 but all jokes aside birthdays are sacred! Happy birthday KING! Love always PUFFY 😂😭😭😭❤️A photo posted by Puff Daddy (@iamdiddy) on Diddy and 50 Cent, two of the most successful entrepreneurs in hip-hop history, have been throwing shots at each other on social media for the better part of a year but Diddy extended an olive branch earlier today. The embattled superstar took to Instagram to wish Fif a happy birthday but not without getting a lighthearted joke in. The Harlem Shake connoisseur posted a throwback picture of himself and Fifty with a caption that says he sent the G-Unit head honcho a lifetime supply of Ciroc. Diddy and Fifty are, of course, rivals in the world of distilled spirits with Diddy as the head of Ciroc and Fifty as an investor in EFFEN Vodka. At the end of the caption, Puff signed off with “Love Always” proving that no matter how heated the social media jabs at each other may seem on the exterior, the two still have nothing but respect for one another.Back in Nov., Fifty announced his partnership with EFFEN and immediately took a shot at Diddy and Ciroc. Posting an embarrassing picture of his new rival on social media, Fif made it clear that he would hold no punches in promoting EFFEN. While public uproar forced Curtis Jackson to take down the picture, the damage was already done.