For the first few months of 2015, it seemed as if Kanye West’s new album was imminent. Then called So Help Me God, the record, which would be West’s seventh, was teased by the singles “Only One” and “FourFiveSeconds,” both featuring Paul McCartney, the latter with an assist from Rihanna. They were a far cry from 2013′s divisive, industrial Yeezus. Kanye had made in interviews the analogy that his new record would be the Born in the USA to his last effort’s Nebraska, tracing Bruce Springsteen’s jump from the specific and experimental to the broadly populist. Then came “All Day,” the anthemic Allan Kingdom-featuring track he debuted at the Brit Awards with flamethrowers and representatives from the grime scene in tow. Finally, after the hype machine for Wests new album has slowed to a crawl, that song’s official video is coming out. 
Directed by Steve McQueen, the video is officially titled “All Day/I Feel Like That” and, according to the New York Times, features a version of a new single from West’s album, now  apparently called Swish. It will be shown at the Los Angeles County Museum of Art for four days, starting this Saturday (July 25) during normal museum hours. McQueen is the director behind 12 Years a Slave, for which he became the first Black director to win the Academy Award for Best Picture. West and McQueen began working together after they had publicly expressed admiration for one another’s work; the filmmaker spoke to the rapper for Interview magazine.