Much like his album Kamikaze, Eminem gave us no forewarning before he dropped his anticipated diss track towards Machine Gun Kelly, “KILLSHOT.” Em gave us four minutes of straight bars tearing into Machine Gun Kelly, Joe Budden and other naysayers. As expected, the song was pretty much the topic of conversation for the past few days and unsurprisingly, it has also marked the biggest debut for a hip-hop video on YouTube ever.
Billboard reports that Eminem’s “KILLSHOT” has officially broken the record for the biggest YouTube debut for a hip-hop video in history. The song garnered 38.1M views within the first 24 hours of its release. YouTube also said that it was also the third biggest overall debut in the company’s history.
Eminem initially threw shots at Machine Gun Kelly at the end of August on his new album, Kamikaze. MGK later responded with his track “Rap Devil” which now has over 95M views since its release. “Rap Devil” ultimately warranted Em’s record-breaking diss track, “KILLSHOT.”
While it seemed as if people were initially championing Machine Gun Kelly for going at the rap legend, that might not be entirely the case. According to some concert-goers, Machine Gun Kelly found himself getting booed during a performance of “Rap Devil” while he was opening up for Fall Out Boy on tour. Additionally, MGK was accused of tricking fans at the concert to pose for his Instagram post where he’s seen wearing a t-shirt with the cover art of “KILLSHOT.”